External Examiner (PhD)

Cheetham, F. (Examiner)

Activity: Examination typesPhD Examination

Description

Thesis: A Study of the Macro to Micro Process of Persuasion for Advertising in Context: Towards a Meso Dominant Logic Model of Consumer Behaviour
Period2014
Examinee
Examination held atUniversity of South Wales
Degree of RecognitionNational