External Examiner (PhD)

  • Fiona Cheetham (Examiner)

Activity: Examination typesPhD Examination

Description

Thesis: A Study of the Macro to Micro Process of Persuasion for Advertising in Context: Towards a Meso Dominant Logic Model of Consumer Behaviour
Period2014
Examination held at
  • University of South Wales
Degree of RecognitionNational