External Examiner (PhD)

  • Fiona Cheetham (Examiner)

    Activity: Examination typesPhD Examination

    Description

    Thesis: A Study of the Macro to Micro Process of Persuasion for Advertising in Context: Towards a Meso Dominant Logic Model of Consumer Behaviour
    Period2014
    Examination held at
    • University of South Wales
    Degree of RecognitionNational