The Dynamic Relationship between Pet Owners, the Pet Marketplace and Cultural Meanings: continuing the dialogue between consumer behaviour and other disciplines

  • Fiona Cheetham (Speaker)
  • Morven McEachern (Speaker)

    Activity: Talk or presentation types › Oral presentation

    Period26 May 2009
    Event title38th European Marketing Academy Conference: Marketing and the Core Disciplines: rediscovering references
    Event typeConference
    Conference number38
    LocationNantes, FranceShow on map
    Degree of RecognitionInternational