The Dynamic Relationship between Pet Owners, the Pet Marketplace and Cultural Meanings: continuing the dialogue between consumer behaviour and other disciplines

  • Fiona Cheetham (Speaker)
  • Morven McEachern (Speaker)

Activity: Talk or presentation typesOral presentation

Period26 May 2009
Event title38th European Marketing Academy Conference: Marketing and the Core Disciplines: rediscovering references
Event typeConference
Conference number38
LocationNantes, FranceShow on map
Degree of RecognitionInternational