Organization profile

Profile Information

The research area of the Behavioural Research Centre (BRC) lies at the intersection of several behavioural science disciplines. Historically, behavioural research has followed two theoretical directions: the first direction is normative, based on expected maximisation of utility/value, rational criteria and algorithms for evaluating and achieving optimal behavioural outcomes; the second direction is descriptive, focusing on how agents actually engage in behaviours and make decisions which are not consistent with normative expectation. Taking into account these differences, we conduct interdisciplinary theoretical and applied behavioural research, initiatives and activities in accordance with the Huddersfield Business School’s research and enterprise vision, goals and expectations.

This interdisciplinary research centre covers the following areas:

Behavioural Science
Management
Organisational Studies
Marketing
Economics
Psychology
Computing and Artificial Intelligence
Law
Logistics
Political Science
Health
Mathematics
Philosophy

Fingerprint Dive into the research topics where Behavioural Research Centre is active. These topic labels come from the works of this organisation's members. Together they form a unique fingerprint.

homicide Social Sciences

Homicide Medicine & Life Sciences

Police Medicine & Life Sciences

Crime Medicine & Life Sciences

Research Medicine & Life Sciences

offense Social Sciences

police Social Sciences

offender Social Sciences

Network Recent external collaboration on country level. Dive into details by clicking on the dots.

Profiles

Emmanouil Apergis

E.Apergis@hud.ac.uk

Department of Management - Lecturer in the Department of Management
Behavioural Research Centre - Member
Huddersfield Business School

Person: Academic

Tribikram Budhathoki

T.Budhathoki@hud.ac.uk

Department of Logistics, Marketing, Hospitality and Analytics - Lecturer
Huddersfield Business School
Behavioural Research Centre - Member

Person: Academic

Shabbir Dastgir

S.Dastgir@hud.ac.uk

Department of Accounting, Finance and Economics - Senior Lecturer in Financial Economics
Huddersfield Business School
Behavioural Research Centre - Member

Person: Academic

Research Output 2014 2019

1 Citation (Scopus)

Academics’ perspectives of international students in UK higher education

Jabbar, A., Teviotdale, W., Mirza, M. & Mswaka, W., 21 Jan 2019, In : Journal of Further and Higher Education. 15 p.

Research output: Contribution to journal › Article

education

student

student body

business school

Teaching

AI to Facilitate Legal Analysis in the PESTLE Context

Vallati, M. & Grassi, A., Jul 2019, The EMerging Technology conference (EMiT) 2019. Bane, M. K. & Holmes, V. (eds.). IET, p. 66-68 3 p.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

Artificial intelligence

Industry

A Tale of Two Scarves: Pride and Pain

O'Sullivan, M., Eagar, T. & Bettany, S., 15 Oct 2019, Crafting Dissent: Handicraft as Protest from the American Revolution to the Pussyhats. Mandell, H. (ed.). Rowman and Littlefield Publishers, Inc., p. 193-200 8 p. (American Association for State and Local History).

Research output: Chapter in Book/Report/Conference proceeding › Chapter