Huddersfield Business School

School of Business, Education and Law

UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. Our work contributes towards the following SDG(s):

Raymond Adu
- R.Aduhud.acuk
- Huddersfield Business School - Senior Lecturer
- School of Business, Education and Law
- Northern Productivity Hub - Member
Person: Academic
20192022
John Anchor
- Huddersfield Business School - Professor Emeritus of International Strategy
- School of Business, Education and Law
Person
20002024
Pamela Anderson
- p.a.andersonhud.acuk
- Huddersfield Business School - Subject Area Leader
- School of Business, Education and Law
- Centre for Sustainability, Responsibility, Governance and Ethics
Person: Academic
20172017

A cross-country analysis of self-determination and continuance use intention of AI tools in business education: Does instructor support matter?
Ode, E., Nana, R., Boro, I. O. & Ikyanyon, D. N., 1 Jun 2025, In: Computers and Education: Artificial Intelligence. 8, 13 p., 100402.
Research output: Contribution to journal › Article › peer-review

Open Access
AI State of Play: The Technology, Strategic Communication Practice and Academia
Gregory, A. & Smith, B. G., 1 Apr 2025, In: International Journal of Strategic Communication. 19, 2, p. 119-129 11 p.
Research output: Contribution to journal › Editorial › peer-review
All change? The new climacteric market awareness
Takhar, J., Schneider Kamp, A. & Bettany, S., 28 Mar 2025, In: Journal of Marketing Management. 41, 3-4, p. 237-244 8 p.
Research output: Contribution to journal › Editorial › peer-review

1 Citation (Scopus)

2 Finished

Centre for Biominetic Societal Futures
Towns-Andrews, L., Kusev, P., Kara, A., Herath, D., Validi, S., Jabbar, A., Nikitas, A., Roper, S., Ginger, M., Phillips, R., Du, C., Amaratunga, D., Haigh, R., Murphy, A., Hill, R., Parkinson, S., Johnson, A., Bryan, H., Thomas, P., McIntyre, D., Jeffries, L., Bailey, R., Townsley, J., Unver, E., Goswami, P., Roach, J., Grimm, V., Worley, C., Siebers, P., Bardone, E., Madsen, J. K., Neumann, M., Seri, R., Durrant, R., Wortley, R., Sidebottom, A., Ekblom, P., Pease, K., Taylor, M., Silke, A., Dewandre, N. & Hemachandra, K.
1/10/21 → 30/09/24
Project: Research
Resilient Societies Research Centre
Amaratunga, D., Haigh, R., Hwang, B., Massey, R., Smyth, T., Allan, R., Hills, M., Mishra, R., Malalgoda, C., Gao, Y., Pitts, A., Davidson, A., Fox, B., Wood, A., Chen, T., McAuley, J., Wilson, R., Milner, T., Lever, J., Snell, M., Flynn, M., Schofield, N. & Hemachandra, K.
1/10/21 → 31/07/24
Project: Research

Impact of Emotional Reflexivity on individuals’ experience with AI tools in HRM
Hina Niaz (Speaker), Araz Zirar (Contributor to Paper or Presentation) & Frances McGregor (Contributor to Paper or Presentation)
1 Sep 2025 → 5 Sep 2025
Activity: Talk or presentation types › Oral presentation
Rethinking the support of artificial intelligence (AI) text generators for vulnerable and minority employee groups in the workplace
Araz Zirar (Contributor to Paper or Presentation) & Kinkini Hemachandra (Speaker)
1 Sep 2025 → 5 Sep 2025
Activity: Talk or presentation types › Oral presentation
Generative Artificial Intelligence (GAI) and Human Resource (HR) Professionals
Araz Zirar (Contributor to Paper or Presentation) & Rabia Imran (Speaker)
1 Sep 2025 → 5 Sep 2025
Activity: Talk or presentation types › Oral presentation

Ethical Complexities of Operating in War Prone Regions.
Ijeoma Ukeni
25/04/25
1 Media contribution
Press/Media: Research
Tax ‘supersized’ cars more to pay for potholes, campaigners say
Nima Dadashzadeh
7/04/25
1 item of Media coverage
Press/Media: Research
Rethinking Conflict in International Strategic Alliances: A Path to Stronger Collaboration
Claudio De Mattos & Laura Salciuviene
17/03/25
1 item of Media coverage
Press/Media: Research