Photo of David Lake
  • Source: Scopus
  • Calculated based on no. of publications stored in Pure and citations from Scopus
20162018

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Personal profile

Biography

David joined the University of Huddersfield’s Photography BA(Hons) programme in 2010, as a Senior Lecturer in digital photography. Specializing in product lifestyle and brand advertising, David’s early career saw him work on a number of high profile corporate and advertising accounts, before joining Nestle UK as their senior advertising photographer in 1996, which he filled until 2006. Here, David was responsible for producing a broad range of consumer lifestyle and corporate advertising material for brands, such as Kit Kat, After Eight, Perrier and Nescafe. In 2006, David joined Anthem Worldwide a global design agency as a senior creative, working on accounts for Tesco, Coors Breweries, Premier Foods and Nestlé, and others.  David’s continued interest in higher education saw him gain a Master of Arts degree (Graphic Arts and Design) from Leeds Metropolitan University (1997-99), followed by a Post Graduate Certificate in Education (PGCE) from the University of Huddersfield (2008-10) prior to taking up his lecturing post at Huddersfield .

Research Expertise and Interests

  • Commercial practice and live briefs
  • Digital data, as image
  • Consumerism and advertising media
  • Photographic constructivism
  • Commodity production and globalism

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