Morven McEachern

Prof, Professor of Sustainability & Ethics

Accepting PhD Students

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Personal profile

Research Expertise and Interests

Sustainability - food ethics; business ethics; consumption ethics.

Social enterprise - social impact; austerity; food poverty.

Place - community spaces e.g. parks, greenspace


Morven McEachern joined Huddersfield Business School from the University of Salford where she held a number of research-led roles. In addition to a visiting Professor position at ISCTE Business School, Lisbon she previously spent over 7 years at Lancaster University Management School where her last role was Director of Undergraduate Studies. Her research interests lie within a variety of sustainable production and consumption contexts. This research has been presented at a number of international conferences and a range of academic journals such as Marketing Theory, Consumption, Markets and Culture, Sociology and the Journal of Business Ethics. She has co-edited various Journal special issues around her related research interests; contributed to edited books (e.g. The Ethical Consumer, Sage, 2005) and is co-author of Contemporary Issues in Green and Ethical Marketing(Routledge, 2014) as well as appearing on various media to talk about her research. 

Research Degree Supervision

I am currently supervising PhD students who are focusing on sustainable consumption, social enterprise, ethical consumption and poverty alleviation.

I would welcome new students in areas around business responsibility; social enterprise; food and consumption ethics.

External positions

Honorary Professor, University of Salford

1 Oct 2017 → …

Fingerprint Dive into the research topics where Morven McEachern is active. These topic labels come from the works of this person. Together they form a unique fingerprint.

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small and medium-sized enterprise Social Sciences
coffee Earth & Environmental Sciences
Uganda Social Sciences
ritual Social Sciences
typology Social Sciences
responsibility Social Sciences
experience Social Sciences
vulnerability Social Sciences

Network Recent external collaboration on country level. Dive into details by clicking on the dots.

Research Output 2011 2018

2 Citations (Scopus)

A Kaleidoscopic View of the territorialised Consumption of Place

Cheetham, F., McEachern, M. & Warnaby, G., Dec 2018, In : Marketing Theory. 18, 4, p. 473-492 20 p.

Research output: Contribution to journalArticle

Open Access
Empirical research
3 Citations (Scopus)

Co-constructing sustainability: Agencing sustainable coffee farmers in Uganda

Onyas, W. I., McEachern, M. & Ryan, A. M., Jul 2018, In : Journal of Rural Studies. 61, p. 12-21 10 p.

Research output: Contribution to journalArticle

2 Citations (Scopus)

Communicating a Social Agenda within HEIs: The Role of the Social Enterprise Mark

Sutton, E., McEachern, M. & Kane, K., 2018, In : Social Enterprise Journal. 14, 3, p. 328-347 20 p.

Research output: Contribution to journalArticle

Open Access
Higher education institutions
Social enterprise

Community Building Strategies of Independent Co-operative Food Retailers

McEachern, M. & Warnaby, G., 9 Nov 2018, Case Studies in Food Retailing and Distribution: A Volume in the Consumer Science and Strategic Marketing Series. Byrom, J. & Medway, D. (eds.). Woodhead Publishing, p. 1-12 12 p.

Research output: Chapter in Book/Report/Conference proceedingChapter

Local communities
Supply chain
4 Citations (Scopus)

Consumption in and of  Space and Place: Introduction to Special Issue

Chatzidakis, A., McEachern, M. & Warnaby, G., Jun 2018, In : Marketing Theory. 18, 2, p. 149-153 5 p.

Research output: Contribution to journalEditorial

Open Access

Activities 2017 2018

  • 5 Oral presentation

Supermarket Food Waste: Prevent, Redistribute, Share: Towards a Circular Economy?

John Lever (Speaker), Fiona Cheetham (Speaker), Morven McEachern (Speaker)
27 Jun 2018

Activity: Talk or presentation typesOral presentation

The Sustainability of Social Supermarkets: Can They Solve Food Insecurity?

Morven McEachern (Speaker)
17 Apr 2018

Activity: Talk or presentation typesOral presentation

Exploring Place Branding in Social Enterprise Places: The City of Salford Experience

Morven McEachern (Contributor to Paper or Presentation), Kevin Kane (Contributor to Paper or Presentation), Frederick Ogunoye (Speaker)
8 Sep 2017

Activity: Talk or presentation typesOral presentation

Exploring Community in the Context of Independent Co-operative Food Retailers

Morven McEachern (Speaker), Gary Warnaby (Contributor to Paper or Presentation)
7 Sep 2017

Activity: Talk or presentation typesOral presentation