Paloma Liu

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Paloma Liu

Dr

 https://orcid.org/0000-0002-1178-6454

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20202024

Research activity per year

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4 from 316 citations 

Last updated 26th February 2025

Biography

Dr Liu is a lecturer and course leader at Huddersfield Business School, specializing in data analytics, sustainable mobility, and supply chain. She is the course leader for BSc (Hons) Business Data Analytics, BSc (Hons) Business with Logistics & Supply Chain Management, and BSc (Hons) Business with Project Management.

A core member of the Future Mobility Lab, Dr Liu’s research focuses on Connected and Autonomous Vehicles (CAVs), cybersecurity, and public perception. She earned her PhD in 2021, investigating the benefits, risks, and regulatory challenges of CAV adoption. Her work, funded by Huddersfield Business School and the Artificial Intelligence Research Fund, contributes to shaping the future of transport policy.

Before joining Huddersfield, she was a research fellow at the University of Surrey, collaborating with Nervtech UK on mobility solutions for aging drivers.

Her current research explores the impact of urban environments using computer vision, leveraging AI-driven image analysis to assess sustainability, mobility patterns, and infrastructure efficiency.

Beyond academia, Dr Liu enjoys exploring new restaurants, knitting intricate designs, and hiking through the Yorkshire Dales with family and friends.

Teaching

 BFD0003 Understanding Business Analytics
 BHO0171 E-commerce
 BFD0004 Business Analytics
 BHD001 Data Analytics and Creating Value
 BMT1070 Purchasing and supply chain management
 BMR1011 Project management
2022-2023BIT2010 Passenger transport management
2022-2023BIT2018 Purchasing and Supply

 

Memberships of committees and professional bodies

Project Management Institute

 

Qualifications

BSc, BA, MSc, PhD, FHEA

 

Research Degree Supervision

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For more details about the research topics, expertise and interests of this academic, click on the fingerprint icon

Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

  • SDG 3 - Good Health and Well-being
  • SDG 7 - Affordable and Clean Energy
  • SDG 9 - Industry, Innovation, and Infrastructure
  • SDG 10 - Reduced Inequalities
  • SDG 11 - Sustainable Cities and Communities
  • SDG 16 - Peace, Justice and Strong Institutions

Research Expertise and Interests

  • Connected and Autonomous Vehicles
  • Transport and Social Exclusion
  • Electric vehicle
  • Public attitudes

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Collaborations and top research areas from the last five years

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  • 6 Article
  • 1 Chapter
  • 1 Conference contribution
View all 8 research outputs