Richard McCulloch is Lecturer in Film and Cultural Studies, and joined the University of Huddersfield in January 2016. He has held previous appointments at five other UK universities, most notably Regent’s University London, where he was responsible for overseeing the design of a new Film Studies degree pathway in 2015.

He studied Film and American Studies at the University of East Anglia, where he later went on to complete his MA and PhD. His doctoral research looked at reputation and discourses of quality in relation to Pixar Animation Studios, and he is in currently updating and expanding on his ideas for a forthcoming monograph.

Richard is co-director of The World Star Wars Project – a five-year study of the post-Disney Star Wars franchise and its audiences – and he is also on the board of the Fan Studies Network.

• Media audiences and reception
• Fandom and fan cultures
• Contemporary Hollywood
• Movie franchising
• Branding, Reputation, and Promotional Culture
• Cult film and television