• 78 Citations
  • 5 h-Index
20132020

Research output per year

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Personal profile

Biography

Dr. Sabrina Thornton is a Senior Lecturer in Marketing at Huddersfield Business School. She also serves as the Director of MBA since 2017. Prior to her academic career, she successfully secured an ESRC PhD 1+3 scholarship, which supported her MRes and PhD studies at Manchester Business School. Her research is inherently interdisciplinary, spanning across marketing, strategy and innovation. Her current research includes two main strands: a substantive strand, namely strategic business networking and innovation, and a methodological strand, namely the applications of qualitative comparative analysis in a configuration theoretical framework. Her publications to date, all ABS 3 and 4 with impact factors above 4.0, featuring in leading journals in her field, such as Journal of Product Innovation Management, Industrial Marketing Management and Journal of Business Research. Her works are regularly presented at international academic conferences where she has won best paper awards on two occasions.

She serves as an editorial board member of Industrial Marketing Management and has reviewed on an ad-hoc basis for leading journals in her field. She received a research grant (as Principal Investigator) from the British Academy, which is derived from the Academy’s partnership with the Department for Business, Energy and Industrial Strategy. Her work in the form of consultancy and knowledge transfer has impacted on businesses she has worked with in sports, retail and manufacturing industries.

Research Expertise and Interests

  • Organisational networking behaviours
  • Strategic network management
  • Innovation in a business network context
  • Relationship portfolio management
  • Use of fsQCA and complementary analytical techniques in management research
  • Use of online click stream data in marketing research

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Research Output

  • 78 Citations
  • 5 h-Index
  • 8 Article

B2B analytics in the airline market: Harnessing the power of consumer big data

Holland, C., Thornton, S. & Naudé, P., 1 Apr 2020, In : Industrial Marketing Management. 86, p. 52-64 13 p.

Research output: Contribution to journalArticle

Open Access
  • 2 Citations (Scopus)

    Configuring effective client-adviser interactions

    Leischnig, A., Kasper-Brauer, K. & Thornton, S., 1 Jul 2020, In : Journal of Business Research. 115, p. 234-240 7 p.

    Research output: Contribution to journalArticle

  • It's in the Mix: How Firms Configure Resource Mobilization for New Product Success

    Thornton, S., Henneberg, S., Leischnig, A. & Naudé, P., Jul 2019, In : Journal of Product Innovation Management. 36, 4, p. 513-531 19 p.

    Research output: Contribution to journalArticle

    Open Access
    File
  • 3 Citations (Scopus)

    Spotlight on customization: An analysis of necessity and sufficiency in services

    Leischnig, A., Kasper-Brauer, K. & Thornton, S. C., 1 Aug 2018, In : Journal of Business Research. 89, p. 385-390 6 p.

    Research output: Contribution to journalArticle

    Open Access
  • 5 Citations (Scopus)

    Net versus combinatory effects of firm and industry antecedents of sales growth

    Leischnig, A., Henneberg, S. C. & Thornton, S. C., 1 Sep 2016, In : Journal of Business Research. 69, 9, p. 3576-3583 8 p.

    Research output: Contribution to journalArticle

    Open Access
  • 10 Citations (Scopus)

    Activities

    • 21 Oral presentation
    • 6 Invited talk
    • 3 Visiting an external academic institution

    B2B Analytics in the Airline Market: Harnessing the power of consumer big data

    Sabrina Thornton (Speaker)
    6 Nov 2019

    Activity: Talk or presentation typesInvited talk

    How Configuration Theory Can Contribute to Innovation Research

    Sabrina Thornton (Speaker)
    28 Jun 2019

    Activity: Talk or presentation typesOral presentation

    From Sponsorship to Partnership: In Search of a Partnership Portfolio Framework in the Sports Industry

    Sabrina Thornton (Speaker), Benjamin Dehe (Speaker), David Bamford (Speaker)
    26 Jul 2018

    Activity: Talk or presentation typesOral presentation

    How Firms Configure Resource Mobilisation for New Product Success

    Sabrina Thornton (Speaker)
    20 Apr 2018

    Activity: Talk or presentation typesInvited talk

    Queen Mary University of London

    Sabrina Thornton (Visiting researcher)
    25 Jan 201826 Jan 2018

    Activity: Visiting an external institution typesVisiting an external academic institution