Projects per year
Personal profile
Research Degree Supervision
If you are interested in studying for a PhD in this research subject area click here
For more details about the research topics, expertise and interests of this academic, click on the fingerprint icon
Google Scholar h-Index
15 from 1,166 citations
Last updated 18th April 2024
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
Research Expertise and Interests
- Consumer Research
- Marketing
- Consumer Culture
- Research Practice
Fingerprint
Dive into the research topics where Shona Bettany is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
- 1 Similar Profiles
Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
Projects
- 1 Finished
-
To increase business performance and growth through the development and implementation of a partner marketing membership offer/industry body to share best practice and deliver academically-informed improved products and services.
Bettany, S., Stenberg, N. & Bamford, J.
3/01/22 → 2/01/24
Project: Research
-
Figuring the pecking order: Emerging child food preferences when species meet in the family environment
Bettany, S. & Kerrane, B., 12 Nov 2018, In: European Journal of Marketing. 52, 12, p. 2334-2355 22 p.Research output: Contribution to journal › Article › peer-review
5 Citations (Scopus) -
Siblings as socialization agents: Exploring the role of ‘sibship’ in the consumer socialization of children
Kerrane, B., Bettany, S. & Kerrane, K., 11 May 2015, In: European Journal of Marketing. 49, 5/6, p. 713-735 23 p.Research output: Contribution to journal › Article › peer-review
20 Citations (Scopus) -
The material-semiotics of fatherhood: The co-emergence of technology and contemporary fatherhood
Bettany, S., Kerrane, B. & Hogg, M., 1 Jul 2014, In: Journal of Business Research. 67, 7, p. 1544-1551 8 p.Research output: Contribution to journal › Article › peer-review
42 Citations (Scopus) -
The socio-materiality of parental style: Negotiating the multiple affordances of parenting and child welfare within the new child surveillance technology market
Bettany, S. & Kerrane, B., 14 Nov 2016, In: European Journal of Marketing. 50, 11, p. 2041-2066 26 p.Research output: Contribution to journal › Article › peer-review
17 Citations (Scopus) -
Children's influence strategies in practice: Exploring the co-constructed nature of the child influence process in family consumption
Kerrane, B., Hogg, M. & Bettany, S., Jul 2012, In: Journal of Marketing Management. 28, 7-8, p. 809-835 27 p.Research output: Contribution to journal › Article › peer-review
67 Citations (Scopus)
Activities
-
Silent Signals: An Historical Analysis of Covert Coded Advertising and Its Impact on Health Marketing Communications within Most At-Risk Populations (MARPs)
Shona Bettany (Speaker) & David Rowe (Speaker)
26 Oct 2023Activity: Talk or presentation types › Oral presentation
-
Generational cohort effects in relation to consumption practices of convenience foods: An exploration of Baby Boomers, Generation X and Millennials
Jonathan Hawkins (Speaker), Claire McCamley (Contributor to Paper or Presentation) & Shona Bettany (Contributor to Paper or Presentation)
4 Jul 2023Activity: Talk or presentation types › Oral presentation
-
The “pinkification” of menopause: the silences and omissions of the menopause market gold-rush
Shona Bettany (Speaker)
30 Jun 2023Activity: Talk or presentation types › Oral presentation
-
Consumer Culture Theory Conference 2023
Shona Bettany (Panelist)
29 Jun 2023Activity: Participating in or organising an event types › Participating in a conference, workshop, ...
-
Will “Beautiful Ageing” Rear its Ugly Head? A Critical Analysis of Social Media’s Representations at the Intersection of Menopause, Sexuality and Consumption
Luciana Walther (Speaker) & Shona Bettany (Contributor to Paper or Presentation)
29 Jun 2023Activity: Talk or presentation types › Oral presentation