Research Output per year
Personal profile
Research Expertise and Interests
- Brands, branding and corporate reputation
Particularly:
- Impact of brands that appear as litter
- Impact that litter has upon the brand and upon consumers
- Impact that brand usage has upon the self esteem of children and adolescents
External positions
Visiting Professor, University of Turku
1 Jan 2016 → …SIG Chair (Brand, Identity and Corporate Reputation), Academy of Marketing
1 Apr 2014 → …Research Expertise and Interests
- Brands
- Branding
- Corporate Reputation
- Litter
- Litter Impact on Brands
- Self-Esteem of Young People
- Brand Usage
- Brand Impact
Fingerprint Dive into the research topics where Stuart Roper is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
Employees
Business & Economics
Branding
Business & Economics
Brand names
Business & Economics
Conceptualization
Business & Economics
Brand personality
Business & Economics
Marketing
Business & Economics
Self-esteem
Business & Economics
Corporate reputation
Business & Economics
Network
Recent external collaboration on country level. Dive into details by clicking on the dots.
Research Output 2002 2018
2
Citations
(Scopus)
Branding Instead of Product Innovation: A Study on the Brand Personalities of the UK's Electricity Market
Rutter, R., Chalvatzis, K., Roper, S. & Lettice, F., 2018, In : European Management Review. 15, 2, p. 255-272 18 p.Research output: Contribution to journal › Article
Open Access
Brand personality
Electricity market
Branding
Product innovation
Corporate branding
4
Citations
(Scopus)
Contract cheating in UK higher education: A covert investigation of essay mills
Medway, D., Roper, S. & Gillooly, L., 1 Jun 2018, In : British Educational Research Journal. 44, 3, p. 393-418 26 p.Research output: Contribution to journal › Article
Open Access
File
education
purchase
integrity
student
grading
14
Citations
(Scopus)
Managing a Complex Global Circular Economy Business Model: Opportunities and Challenges
Hopkinson, P., Zils, M., Hawkins, P. & Roper, S., 1 May 2018, In : California Management Review. 60, 3, p. 71-94 24 p.Research output: Contribution to journal › Article
Open Access
Circular economy
Business model
Business continuity
Resource productivity
Market volatility
Interpreting Social Identity in Online Brand Communities: Considering Posters and Lurkers
Mousavi, S., Roper, S. & Keeling, K. A., 1 Apr 2017, In : Psychology and Marketing. 34, 4, p. 376-393 18 p.Research output: Contribution to journal › Article
Open Access
Posters
Social Identification
Brand community
Social identity
Psychology
2
Citations
(Scopus)
When and why does the name of the brand still matter? Developing the temporal dimension of brand name equity theory
Round, G. & Roper, S., 1 Oct 2017, In : European Journal of Marketing. 51, 11/12, p. 2118-2137 20 p.Research output: Contribution to journal › Article
Open Access
Brand names
Equity theory
Conceptualization
Design methodology
Brand equity