Abstract
The paper provides a context to the reasons why there may be benefits in revitalising the original method of teaching costume construction for performance, reporting on reflections from personal experience and a relevant literature review to support the concept. It outlines the research to date and the following research stages.
| Original language | English |
|---|---|
| Pages (from-to) | 761-775 |
| Number of pages | 15 |
| Journal | Global Marketing Conference Proceedings |
| DOIs | |
| Publication status | Published - 1 Jul 2018 |
| Event | Global Marketing Conference 2018: Bridging Asia and the World: Searching for Academic Excellence and Best Practice in Marketing and Management - Hotel New Otani Tokyo, Tokyo, Japan Duration: 26 Jul 2018 → 29 Jun 2019 http://gammaconference.org/2018/index.html (Link to Conference Website) |
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Garland, E. (2018). A reflection on the benefits of revitalising the teaching content and style of the renowned Mabel Fletcher costume course to re-skill the costume making profession: an early stage research project. Global Marketing Conference Proceedings, 761-775. https://doi.org/10.15444/GMC2018.07.04.03