A Solidarity-Care Ethics and Human Flourishing Approach to the Covid-19 Pandemic: A UK Perspective

Haseeb Shabbir, Michael R. Hyman, Alena Kostyk

Research output: Chapter in Book/Report/Conference proceedingChapterpeer-review


The COVID-19 pandemic illustrates that standard assessments of human well-being fail in the face of substantial social disruptions. To overcome this problem, we focused on two human flourishing frameworks: the Shultz et al. (Handbook of community well-being research (pp. 403–421). Springer, 2017) macromarketing framework and the Shabbir et al. (Journal of Macromarketing, 41(2), 181–193, 2021) solidarity–care framework. As these frameworks share commensurable theoretical assumptions, we fused them. We then used the fused framework to evaluate how the United Kingdom’s COVID-19 responses affected community flourishing. Specifically, we examined the effect of two competing social forces—Brexit and the Black Lives Matter movement—on pulling Britons toward a flourishing or distressed community.

Original languageEnglish
Title of host publicationCommunity, Economy and COVID-19
Subtitle of host publicationLessons from Multi-Country Analyses of a Global Pandemic
EditorsClifford J. Shultz II, Don R. Rahtz, M. Joseph Sirgy
Place of PublicationCham
PublisherSpringer, Cham
Number of pages25
ISBN (Electronic)9783030981525
ISBN (Print)9783030981518
Publication statusPublished - 24 Aug 2022

Publication series

NameCommunity Quality-of-Life and Well-Being
ISSN (Print)2520-1093
ISSN (Electronic)2520-1107


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