En torno a la enseñanza universitaria de las Relaciones Públicas en la Argentina

Translated title of the contribution: Around the university teaching of Public Relations in Argentina

Gabriel Sadi, Patricia Kapusta

Research output: Contribution to journalArticle

Abstract

This article seeks to promote reflection on the way of teaching Public Relations from three perspectives. The first has to do with identifying Public Relations as a discipline, with their fields of study and scope to be linked to the pedagogy and didactic. The second seeks to find and identify the specific didactic of Public Relations teaching. The third objective is to systematize, disseminate and encourage reflection on it from an introspective and self-critical outlook of the profession.
This requires a quali-quantitative survey of the curricula and pedagogical offers in Argentinian universities that offer the career, in terms of discovering the commonalities, differences and shortcomings in the offer of the career in general and its specific didacticism.
Translated title of the contributionAround the university teaching of Public Relations in Argentina
Original languageSpanish
Pages (from-to)17-31
Number of pages15
JournalDebate Universitario
Volume3
Issue number6
Publication statusPublished - 1 May 2015
Externally publishedYes

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