Communicating a Social Agenda within HEIs: The Role of the Social Enterprise Mark

Business & Economics

• Social Enterprise 85%
• Higher Education Institutions 81%
• Agenda 62%
• Accreditation 17%
• Marketing 11%
• Stakeholders 7%
• Qualitative Research 7%
• Communication 7%
• Small Sample 6%
• Focus Groups 6%
• Research Design 5%
• Certification 5%
• In-depth Interviews 5%
• Exploratory Study 5%
• Shareholders 4%
• Employees 3%
• Design Methodology 2%

Earth & Environmental Sciences

• higher education 100%
• organization 55%
• marketing 19%
• stakeholder 15%
• communication 14%
• social impact 10%
• certification 10%
• planet 8%
• methodology 5%

Social Sciences

• education 23%
• accreditation 11%
• marketing 10%
• stakeholder 8%
• shareholder 7%
• studies (academic) 7%
• social institution 6%
• communication 6%
• social studies 6%
• social effects 5%
• certification 5%
• research planning 5%
• qualitative research 5%
• promotion 4%
• employee 4%
• commitment 4%
• Group 3%
• methodology 3%
• interview 2%
• literature 2%
• time 2%