Objective. Self-affirmation theory proposes that defensive processing
prevents people from accepting health-risk messages, which may explain
university students’ dismissal of risk-information about binge drinking.
SA-intervention may encourage non-biased processing of such
information through impacting on interpersonal feelings and self-esteem.
This study compared two self-affirmation manipulations on interpersonal
feelings, self-esteem, message processing, message acceptance and
subsequent alcohol consumption.
Participants. UK university students (N = 454).
Methods. Participants were randomly allocated to one of three conditions
(Self-affirmation Implementation Intention, Kindness Questionnaire,
Control) before reading health-risk information about binge drinking.
This was followed by measures of interpersonal feelings, self-esteem,
message processing, acceptance and behavioural intentions. Alcohol
consumption was assessed one week later.
Results. The self-affirmation manipulations had non-significant effects on
all outcome variables.
Conclusion. Consistent with previous research, the results indicate that
self-affirmation interventions are not effective for reducing alcohol
consumption in university students.
Original languageEnglish
JournalJournal of American College Health
Publication statusAccepted/In press - 30 Jul 2021


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