Emerging market entry and institutional change – three Swedish manufacturing firms in China between 1980 and 2010

Research output: Contribution to journalArticle

Abstract

Firms enter emerging markets to capture untapped opportunity and pursue high growth potential. Yet emerging markets are also characterized by unstable institutions that may affect firms' market entry behavior. Although most existing studies have taken a rather short-term and static perspective to addressing foreign market entry, we specifically draw on the Uppsala internationalization process model and use a long-term approach to examine the China market entry of three Swedish firms in terms of their market knowledge and market commitment. We argue that the relation between institutional change in the host market and the market entry behavior of a particular firm evolves over time. The findings also show that the type of institutional change, as well as the accumulated market knowledge and commitments firms have made, can influence the relation between them.

Original languageEnglish
Pages (from-to)189-208
Number of pages20
JournalManagement and Organizational History
Volume10
Issue number2
DOIs
Publication statusPublished - 3 Apr 2015
Externally publishedYes

Fingerprint Dive into the research topics of 'Emerging market entry and institutional change – three Swedish manufacturing firms in China between 1980 and 2010'. Together they form a unique fingerprint.

  • Cite this