Abstract
This article seeks to promote reflection on the way of teaching Public Relations from three perspectives. The first has to do with identifying Public Relations as a discipline, with their fields of study and scope to be linked to the pedagogy and didactic. The second seeks to find and identify the specific didactic of Public Relations teaching. The third objective is to systematize, disseminate and encourage reflection on it from an introspective and self-critical outlook of the profession.
This requires a quali-quantitative survey of the curricula and pedagogical offers in Argentinian universities that offer the career, in terms of discovering the commonalities, differences and shortcomings in the offer of the career in general and its specific didacticism.
This requires a quali-quantitative survey of the curricula and pedagogical offers in Argentinian universities that offer the career, in terms of discovering the commonalities, differences and shortcomings in the offer of the career in general and its specific didacticism.
| Translated title of the contribution | Around the university teaching of Public Relations in Argentina |
|---|---|
| Original language | Spanish |
| Pages (from-to) | 17-31 |
| Number of pages | 15 |
| Journal | Debate Universitario |
| Volume | 3 |
| Issue number | 6 |
| Publication status | Published - 1 May 2015 |
| Externally published | Yes |