Abstract
We build upon recent spatial research to deepen the exploration of persistence resilience within modern consumption contexts of austerity. In-depth interviews with 38 consumers from six European countries revealed self-efficacy, creativity and community as key themes related to persistent resilience, activated in response to severe and sustained austerity.
Original language | English |
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Pages (from-to) | 785-786 |
Number of pages | 2 |
Journal | Advances in Consumer Research |
Volume | 45 |
Publication status | Published - 2017 |
Event | Association for Consumer Research North American Conference 2017 - Manchester Grand Hyatt, San Diego, United States Duration: 26 Oct 2017 → 29 Oct 2017 http://www.decisionsciencenews.com/2017/02/02/acr-2017-san-diego-oct-26-29-2017-deadline-march-10/ (Link to Conference Details) |