Abstract
This research aims to investigate how a failure to meet environmental standards impacts firms’ financial performance, using the case of automotive firms. While there may be externally imposed failure costs (e.g., fines or settlement costs), we believe that the stock market reaction to a reported failure will also be negative.
| Original language | English |
|---|---|
| Title of host publication | The 42nd Annual Macromarketing 2017 Conference Proceedings |
| Subtitle of host publication | Macromarketing Systems’ Contributions to Society: Past, Present and Potential |
| Editors | Ben Wooliscroft, Alexandra Ganglmair-Wooliscroft |
| Publisher | University of Wyoming |
| Pages | 477-483 |
| Number of pages | 8 |
| ISBN (Electronic) | 9780473395834 |
| Publication status | Published - 19 Jun 2017 |
| Externally published | Yes |
| Event | 42nd Annual Conference of the Macromarketing Society: Macromarketing Systems’ Contributions to Society: Past, Present and Potential - University of Otago, Queenstown, New Zealand Duration: 19 Jun 2017 → 23 Jun 2017 Conference number: 42 http://society.macromarketing.org/conference/2017/ |
Conference
| Conference | 42nd Annual Conference of the Macromarketing Society |
|---|---|
| Country/Territory | New Zealand |
| City | Queenstown |
| Period | 19/06/17 → 23/06/17 |
| Internet address |