From Broadcast Design to On-Brand TV: repositioning expertise in the promotional screen industries

Catherine Johnson, Paul Grainge

Research output: Chapter in Book/Report/Conference proceedingChapter

1 Citation (Scopus)
Original languageEnglish
Title of host publicationProduction Studies, the Sequel!
Subtitle of host publicationCultural studies of global media industries
EditorsMiranda Banks, Bridget Conor, Vicki Mayer
Place of PublicationNew York and London
PublisherRoutledge
Chapter5
Pages46-58
Number of pages13
ISBN (Electronic)9781315736471
ISBN (Print)9781138831681, 9781138831698
Publication statusPublished - Jul 2015
Externally publishedYes

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