Potential application of template analysis in qualitative hospitality management research

Saloomeh Tabari, Nigel King, David Egan

Research output: Contribution to journalArticle

1 Citation (Scopus)

Abstract

This article is primarily intended for researchers examining hospitality management who are unlikely to be familiar with template analysis (TA) as a form of thematic analysis. It demonstrates the use of TA in a specific setting and how TA contributed to developing a conceptual model and theory of cultural centrism in a hospitality setting. The article offers new perspectives even for those who have prior experience in thematic analysis.

Original languageEnglish
Pages (from-to)197-216
Number of pages20
JournalHospitality and Society
Volume10
Issue number2
Early online date14 Apr 2020
DOIs
Publication statusPublished - 1 Jun 2020

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