Reviewing public relations research and scholarship in the 21st century

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Original languageEnglish
Title of host publicationStrategic Communication
Subtitle of host publicationDefining strategic communication: Groundings, Forewarnings, and calls to action
EditorsRobert L. Heath, Anne Gregory
PublisherSAGE Publications Ltd
ISBN (Print)9781446275832
Publication statusPublished - 19 Nov 2014

Publication series

NameSage Benchmarks in Communication

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