Rhetorical considerations for innovative approaches to performance and audience engagement

John V H Bonner; David Peebles

doi:10.1145/2557595.2557601

Rhetorical considerations for innovative approaches to performance and audience engagement

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Abstract

This research explores how digital media could be used to enhance engagement between an audience and a presenter, orator, or lecturer. Our aim is to think creatively about what a presentation could become and how the use of digital media technologies could form an intrinsic part of the presenter/audience experience. To help anchor this concept, we devised a development framework, which is briefly described. The framework was used to develop a potential component element of a performance presentation: the use of multiple video projections that would supplement a presentation and form a connected but non-linear narrative to produce an element of a performance presentation. To contextualize the framework and assess its effectiveness, an evaluation study of a multiple video projection project was evaluated. The study revealed the importance of audience priming within the rhetorical considerations of the development framework.

Original language	English
Title of host publication	INPUTS/OUTPUTS Conference: Interdiscip. Approaches to Causality in Engagement, Immersion, Presence and Related Concepts in Performance and Human-Computer Interaction, Inputs-Outputs 2013 - Proceedings
Publisher	Association for Computing Machinery (ACM)
ISBN (Print)	9781450325813
DOIs	https://doi.org/10.1145/2557595.2557601
Publication status	Published - 2013
Event	Engagements in Digital Media: Inputs/Outputs: Inter-disciplinary Approaches to Causality in Engagement, Immersion, Presence and Related Concepts in Human Computer Interaction - Brighton and Sussex Medical School, Brighton, United Kingdom Duration: 26 Jun 2013 → 26 Jun 2013 http://www.sussex.ac.uk/rcmdc/newsandevents/events/io-conf (Link to Conference Details )

Conference

Conference	Engagements in Digital Media
Country/Territory	United Kingdom
City	Brighton
Period	26/06/13 → 26/06/13
Internet address	http://www.sussex.ac.uk/rcmdc/newsandevents/events/io-conf (Link to Conference Details )

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10.1145/2557595.2557601

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Bonner, J. V. H., & Peebles, D. (2013). Rhetorical considerations for innovative approaches to performance and audience engagement. In INPUTS/OUTPUTS Conference: Interdiscip. Approaches to Causality in Engagement, Immersion, Presence and Related Concepts in Performance and Human-Computer Interaction, Inputs-Outputs 2013 - Proceedings [2557601] Association for Computing Machinery (ACM). https://doi.org/10.1145/2557595.2557601

Bonner, John V H ; Peebles, David. / Rhetorical considerations for innovative approaches to performance and audience engagement. INPUTS/OUTPUTS Conference: Interdiscip. Approaches to Causality in Engagement, Immersion, Presence and Related Concepts in Performance and Human-Computer Interaction, Inputs-Outputs 2013 - Proceedings. Association for Computing Machinery (ACM), 2013.

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address = "United States",

note = "Engagements in Digital Media : Inputs/Outputs: Inter-disciplinary Approaches to Causality in Engagement, Immersion, Presence and Related Concepts in Human Computer Interaction ; Conference date: 26-06-2013 Through 26-06-2013",

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Bonner, JVH & Peebles, D 2013, Rhetorical considerations for innovative approaches to performance and audience engagement. in INPUTS/OUTPUTS Conference: Interdiscip. Approaches to Causality in Engagement, Immersion, Presence and Related Concepts in Performance and Human-Computer Interaction, Inputs-Outputs 2013 - Proceedings., 2557601, Association for Computing Machinery (ACM), Engagements in Digital Media, Brighton, United Kingdom, 26/06/13. https://doi.org/10.1145/2557595.2557601

Rhetorical considerations for innovative approaches to performance and audience engagement. / Bonner, John V H; Peebles, David.

INPUTS/OUTPUTS Conference: Interdiscip. Approaches to Causality in Engagement, Immersion, Presence and Related Concepts in Performance and Human-Computer Interaction, Inputs-Outputs 2013 - Proceedings. Association for Computing Machinery (ACM), 2013. 2557601.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

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AB - This research explores how digital media could be used to enhance engagement between an audience and a presenter, orator, or lecturer. Our aim is to think creatively about what a presentation could become and how the use of digital media technologies could form an intrinsic part of the presenter/audience experience. To help anchor this concept, we devised a development framework, which is briefly described. The framework was used to develop a potential component element of a performance presentation: the use of multiple video projections that would supplement a presentation and form a connected but non-linear narrative to produce an element of a performance presentation. To contextualize the framework and assess its effectiveness, an evaluation study of a multiple video projection project was evaluated. The study revealed the importance of audience priming within the rhetorical considerations of the development framework.

KW - Audience engagement

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KW - Performance arts

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BT - INPUTS/OUTPUTS Conference: Interdiscip. Approaches to Causality in Engagement, Immersion, Presence and Related Concepts in Performance and Human-Computer Interaction, Inputs-Outputs 2013 - Proceedings

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Bonner JVH, Peebles D. Rhetorical considerations for innovative approaches to performance and audience engagement. In INPUTS/OUTPUTS Conference: Interdiscip. Approaches to Causality in Engagement, Immersion, Presence and Related Concepts in Performance and Human-Computer Interaction, Inputs-Outputs 2013 - Proceedings. Association for Computing Machinery (ACM). 2013. 2557601 doi: 10.1145/2557595.2557601

Rhetorical considerations for innovative approaches to performance and audience engagement

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