Something Wicked: Embodied Female Empowerment

Claire Evans, Edel Moore, Karen Dennis

Research output: Chapter in Book/Report/Conference proceedingOther chapter contributionpeer-review


A case study documenting how a Luxury handcrafted UK lingerie brand embodies female emancipation and empowerment through clothing design and experimentation as their core U.S.P.

Original languageEnglish
Title of host publicationFashion & Luxury Marketing for Consumers
EditorsMichael Solomon, Mona Mrad
PublisherSage Publications
Number of pages7
ISBN (Print)9781526419255, 9781526419248
Publication statusPublished - 1 Apr 2022


Dive into the research topics of 'Something Wicked: Embodied Female Empowerment'. Together they form a unique fingerprint.

Cite this