Staying Human in a Smart Machine World

Anne Gregory; Swati Virmani

doi:10.1002/9781394275434.ch1

Staying Human in a Smart Machine World

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

Abstract

This chapter examines the positive and negative impacts of technological advancements, especially Artificial Intelligence (AI), on government/citizen relationships, the corporate world, and civic society. It moves on to explore the use of AI in strategic communication and investigates what steps can and are being taken to ensure that AI developments remain human-centered. Using transnational initiatives as the starting point, the chapter focuses on the European Union's Ethics by Design human-centric principles as a framework for strategic communication to consider its own obligations to stay human in a smart machine world.

Original language	English
Title of host publication	AI and Strategic Communication
Editors	Yang Cheng, Dejan Verčič
Publisher	Wiley
Chapter	1
Pages	33-54
Number of pages	22
ISBN (Electronic)	9781394275434
ISBN (Print)	9781394275403
DOIs	https://doi.org/10.1002/9781394275434.ch1
Publication status	Published - 20 Oct 2025

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This output contributes to the following UN Sustainable Development Goals (SDGs)

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KW - Artificial intelligence

KW - Ethics by design

KW - Fairness

KW - Human rights

KW - Privacy

KW - Transparency

KW - Well-being

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Staying Human in a Smart Machine World

Abstract

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