Deviations from the CAPM have generally been observed for the stock markets. One of many alternative approaches is using macro variables as systematic risks. We tested with a number of macro risks for the explanation of Finnish industry returns for a period from 1993:03 until 2008:07. The evidence suggests macro risks explain larger cross-sectional variations in average industry returns than the market factor alone and same is reported with the Hansen and Jagannathan (1997) specification measure. The changes in expected returns with a positive shock in the exchange rate risk and unanticipated inflation remain economically persistent for the post euro period, arguably a sign for the regulatory impact of the coordinated policies from European central bank (ECB). The robustness checks show the prevalence of macro risks, and market risk cannot be ignored altogether.