Abstract
The internet has changed the way consumers interact with companies. Businesses must maintain good levels of customer service in a digital world where old strategies may no longer suffice. This book explores what the successful compliance-centred businesses are doing to manage and improve customer experience.
Original language | English |
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Publisher | Palgrave Macmillan UK |
Number of pages | 154 |
ISBN (Electronic) | 9781137271150 |
ISBN (Print) | 9781349329342 |
DOIs | |
Publication status | Published - 2012 |
Externally published | Yes |