Abstract
This paper undertakes a meta-analysis of the 51 historiographies of public relations in Asia-Pacific countries to identify common themes, threads and theoretical insights. The authors propose a set of necessary components for the study of Asia-Pacific public relations drawn from a historical perspective that differs from the paradigmatic underpinnings of the major Western models. They draw conclusions about epistemological and practice differences between public relations in the West and in the Asia-Pacific region in a globalizing world.
| Original language | English |
|---|---|
| Pages (from-to) | 397-407 |
| Number of pages | 11 |
| Journal | Public Relations Review |
| Volume | 40 |
| Issue number | 3 |
| DOIs | |
| Publication status | Published - 3 Sep 2014 |
| Externally published | Yes |
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Toward an historically informed Asian model of public relations. / Halff, Gregor; Gregory, Anne.
In: Public Relations Review, Vol. 40, No. 3, 03.09.2014, p. 397-407.Research output: Contribution to journal › Article
TY - JOUR
T1 - Toward an historically informed Asian model of public relations
AU - Halff, Gregor
AU - Gregory, Anne
N1 - No full text in Eprints. HN 29/11/2017
PY - 2014/9/3
Y1 - 2014/9/3
N2 - This paper undertakes a meta-analysis of the 51 historiographies of public relations in Asia-Pacific countries to identify common themes, threads and theoretical insights. The authors propose a set of necessary components for the study of Asia-Pacific public relations drawn from a historical perspective that differs from the paradigmatic underpinnings of the major Western models. They draw conclusions about epistemological and practice differences between public relations in the West and in the Asia-Pacific region in a globalizing world.
AB - This paper undertakes a meta-analysis of the 51 historiographies of public relations in Asia-Pacific countries to identify common themes, threads and theoretical insights. The authors propose a set of necessary components for the study of Asia-Pacific public relations drawn from a historical perspective that differs from the paradigmatic underpinnings of the major Western models. They draw conclusions about epistemological and practice differences between public relations in the West and in the Asia-Pacific region in a globalizing world.
KW - Asia-Pacific
KW - Expert systems
KW - Institutional logics
KW - Public relations
UR - http://www.scopus.com/inward/record.url?scp=84902249673&partnerID=8YFLogxK
U2 - 10.1016/j.pubrev.2014.02.028
DO - 10.1016/j.pubrev.2014.02.028
M3 - Article
AN - SCOPUS:84902249673
VL - 40
SP - 397
EP - 407
JO - Public Relations Review
JF - Public Relations Review
SN - 0363-8111
IS - 3
ER -