Towards a New Model of 'Customer Compliance' Service Provision

Edward Kasabov, Alex Warlow

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish
Title of host publicationInternational Perspectives of Marketing Theory
Subtitle of host publicationManaging Marketplace Relations
EditorsMark Tadajewski, Robert Cluley
Volume2
Publication statusPublished - 2014
Externally publishedYes

Cite this

Kasabov, E., & Warlow, A. (2014). Towards a New Model of 'Customer Compliance' Service Provision. In M. Tadajewski, & R. Cluley (Eds.), International Perspectives of Marketing Theory : Managing Marketplace Relations (Vol. 2)