"We are the Glue Between Expectations and Reality": Midwives' Perspectives on Personalised Maternity care in the UK

Jayne Wagstaff, Nicola Draper-Jennings, Zoe Darwin, Tomasina Stacy

Research output: Contribution to journalArticlepeer-review

Abstract

Background: Personalised care is associated with high quality, safe maternity care. Limited evidence exists on midwives’ perception of personalised care and potential barriers and facilitators associated with implementing it in practice.

Aims: To explore midwives’ perspectives of personalised care.

Methods: An online mixed methods survey exploring perspectives of NHS midwives. Data were analysed using descriptive statistics and thematic analysis.

Findings: Forty-six midwives participated overall. Assessing individual needs was perceived as a key facilitator of personalised care, and time restrictions were considered as a significant barrier to providing personalised care in practice.

Conclusion: Providing personalised care was associated with increasing job satisfaction for midwives, and key barriers included inflexible healthcare systems and limited resources. The findings contribute towards an understanding of the factors that influence the provision of personalised care and have the potential to inform improvements in maternity care.
Original languageEnglish
JournalBritish Journal of Midwifery
Publication statusAccepted/In press - 13 Aug 2024

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